Executive Coaching

Coaching for Leaders Who Refuse to Plateau

Executive coaching at AlphaPrime is for leaders, founders, and high-performers who want to close the gap between where they are and who they are becoming. Justin Eastland has coached over 200 executive leaders, drawing on his own experience as founder and president of Global Public Strategies, Inc., where he grew revenue 45% in three years.

What Coaching Addresses

Coaching is performance-focused and future-oriented. It is distinct from counseling, which addresses clinical mental health concerns. Executive coaching at AlphaPrime addresses:

  • Leadership presence and decision architecture
  • Emotional regulation under pressure
  • Strategic clarity and vision alignment
  • 1:1 executive performance sessions

The LION Methodology in Coaching

The LION methodology (Leaning Into Our Nature) is a clinically-informed, four-pillar framework that guides clients back to their own psychological architecture. In a coaching context, it provides a structure for examining the values, perceptions, and behaviors that shape leadership. The four pillars, Conscience, Perception, Execution, and Connection, build on each other to form a complete framework for personal and professional development.

Conscience work excavates your authentic value architecture. Perception work makes your perceptual filter visible. Execution supports lasting behavioral change. Connection addresses the relational ground beneath everything else.

Logistics

  • 1:1 executive performance sessions
  • Private-pay; rates discussed on your discovery call
  • Free 15-minute discovery call available
  • Telehealth and in-person options

Fees

Private-pay. Session rates are discussed on your free 15-minute discovery call.

You have the right to receive a Good Faith Estimate of expected charges if you are uninsured or not using insurance. Ask for one before your first appointment.

If this is an emergency, call 911, or call or text 988 (Suicide & Crisis Lifeline).

Common Questions

AlphaPrime Congruence

Boise, Idaho · Counseling and Coaching grounded in clinical science, guided by the LION methodology, Leaning Into Our Nature.

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Location

Boise, Idaho

Boise, Idaho, by appointment · Telehealth across Idaho

If this is an emergency, call 911, or call or text 988 (Suicide & Crisis Lifeline).

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